Your brand. In front of the whole community. 365 days a year.
A sport facility doesn’t just host games. It hosts the leagues, the kids’ programs, the morning regulars, the weekend tournaments, the families waiting between sessions. Turbo puts your brand in the middle of all of it — every hour, every audience, every week.
Turbo sits in the middle of a six-community corridor along Southern Georgian Bay — Collingwood, The Blue Mountains, Wasaga Beach, Clearview, Owen Sound, and Meaford. 107,000 people live here year-round. Another 1.5 million visit Blue Mountain Resort every year. Every one of them is a potential player, member, or customer walking past your brand.
Positioned at the centre of Southern Georgian Bay \u2014 between Collingwood, The Blue Mountains, Barrie, and the Greater Toronto Area.
One location, two markets— sits between Collingwood and The Blue Mountains on the road locals actually drive.
Mountain Road is the connector— the route between town centres, ski hills, and the waterfront passes our front door.
Drive-by impressions built in— sponsors get visibility from a captive, repeat audience without buying a billboard.
Anchored in the region’s growth corridor, not a side-street facility.
A sponsor on a Turbo banner doesn’t reach a single audience. They reach the breadth of community life in the corridor.
Active adults 25–55 who play, watch, and attend. The adult-league core.
Households where sport is family life. Parents and kids in the building together.
Toronto transplants and lifestyle migrants. Premium expectations, premium spend.
Tournament weekends, ski-trip families, training camps. Sport tourism revenue.
Adults newly active. Accessible programming, welcoming environment, repeat visits.
A banner above the field. A logo on the kit. Different products. Same audience. Same building.
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A 107K-person corridor that’s grown 13–34% since 2016 — and is still one of the fastest-growing regions in Ontario. Your reach is geographic. Your audience is captive.
No seasonal blackout. No weather cancellations. No ice-out dates. Your brand is up the day the doors open and stays up — every hour the building is in use.
Sport venues hold attention in a way scrolling doesn’t. People don’t scroll past the boards. They look at them, talk about them, and remember them.